The UFC broadcast had a parody commercial of the viral Sydney Sweeney jeans ad.
UFC Vegas 109 goes down tonight from the UFC Apex with a 12-fight card, headlined by a top contender fight at middleweight between Anthony Hernandez and Roman Dolidze.
Before the first fight of the night between Cody Brundage and Eric McConico, the UFC broadcast ran an advertisement for a seat giveaway to Canelo Alvarez vs. Terrence Crawford on Sept. 13, the first main event of Dana White's Zuffa Boxing promotion.
UFC reporter Nina Marie Daniele or 'Nina Drama' recreated American Eagle's raunchy 'Sydney Sweeney has great jeans' ad, which has had a political reaction and national headlines over it recently.
UFC fans commented on Nina Drama's ad near the beginning of the event's broadcast.
13 minutes into UFC Vegas 109, Nina Drama popped up in an advertisement, in all-denim clothing, to tell the fans 'Dana White has great seats' at the upcoming Canelo vs. Crawford fight on Sept. 13 at Allegiant Stadium in Las Vegas.
"I'm not here to tell you to follow Zuffa Boxing for your chance to win free tickets to Canelo vs. Crawford," Nina Drama said in the ad, which was also posted to social media.
"I'm definitely not here to tell you to buy your tickets to Canelo vs Crawford or tell you that it's going to be the greatest boxing event of the year. Now, why would I do that?
"These jeans make my a- look amazing. And so will yours if you're sitting next to Dana White if you follow Zuffa Boxing for your chance to win free tickets to Canelo vs. Crawford, the greatest boxing event of the year. See what I did there?"
"Dana White has great seats," a narrator read the ad's tagline, similar to the ad American Eagle aired with actress Sydney Sweeney.
Fans posted their reactions to the parody ad at the start of the broadcast.
"Did that Nina Drama commercial actually just happen or am I hallucinating," one fan wrote on X.
"What was that Nina Drama commercial," another fan wrote.
"I normally have nothing to say about Nina Drama but the ad the UFC just ran with her was super unnecessary. It would be great if they could just start these fights," another fan said.
The original Sydney Sweeney ad for American Eagle jeans is on YouTube below.
Sydney Sweeney is set to star as women's boxing legend Christy Martin in her upcoming biopic 'Christy'.
Directed by David Michôd (The King), the film will tell the resilient story of Martin's rise to prominence in the boxing world where she was a trailblazer champion for other women.
Near the end of her career, Martin was nearly killed outside the ring by then-husband Jim Martin inside her house, where she endured a stab wound and a gunshot wound, extraordinarily walking out of the house to tell the tale and see Martin behind bars for second-degree attempted murder.
Sweeney had a very positive reaction to portraying the boxer, nearly unrecognizable in her first set photos.
'Christy' is set to premiere at the 2025 Toronto International Film Festival in September.